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Add option to calculate and visualize % contribution to total over time
Andrea Wentz
I’d love the ability to create a bar chart showing how a channel’s percent contribution to a total changes month to month based on a linear, first touch, or last touch model.
Currently, in tables, you can hover over a value to see what percentage of the total that line represents. I’d like to be able to calculate that percentage as a column in a report so it can be visualized directly over time.
For example, in a chart, I can hover and see that Paid Search - Google contributed 14% of total leads created this quarter. I’d like to display that value directly in a bar chart, alongside previous months or quarters (e.g., January x%, February y%, March z%), to easily track how the channel’s share of total leads/opportunities/pipeline/etc. changes over time.
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Prentice Welch
plus 1